Simple Pricing

Strategy expertise, startup-friendly pricing

Start free, upgrade when you need more. No hidden fees, no per-execution charges on paid plans.

Starter

For individuals exploring strategic frameworks

$0/month
  • 3 per month executions
  • 1 project
  • 2 skills (JTBD, RWW)
Most Popular

Professional

For product managers and startup founders

$49/month
  • Unlimited executions
  • 5 projects
  • All 8 skills
  • Skill interconnection

Compare Plans

FeatureStarterProfessional
Skill executions3 per monthUnlimited
Projects1 project5 projects
Available skills2 skills (JTBD, RWW)All 8 skills
Skill interconnection

Frequently Asked Questions

A skill execution is one complete run of a skill (e.g., generating a JTBD analysis). Refinements and follow-up questions within the same session don't count as additional executions.
You'll see a prompt to upgrade to Professional for unlimited executions. Your existing work is always accessible, you just can't run new executions until the next month or you upgrade.
Yes, you can upgrade or downgrade your plan at any time. When upgrading, you'll be charged a prorated amount. When downgrading, your new rate will apply at the next billing cycle.
We accept all major credit cards (Visa, Mastercard, American Express).
Yes. We use encryption for all data at rest and in transit, and we never use your data to train AI models. Your strategy work stays private.

Need team collaboration?

Team workspaces, shared projects, and API access are coming soon. Join the waitlist to be first to know when team features launch.

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Ready to sharpen your strategy?

Start free with 3 executions per month. Upgrade anytime.